by marcpse | Oct 2, 2020 | Guides, Industry insight
What is Partially Addressed Mail? Partially Addressed Mail or PAM was introduced in 2018 by Royal Mail after the GDPR legislation came into law late in the year. Royal Mail saw that the legislation would affect the market and invented a new way of customer...
by marcpse | Sep 7, 2020 | Guides, Industry insight
Christmas is fast approaching, and we are all starting to ramp up our marketing strategies. Christmas this year is probably more important than any other year due to the loss of revenue during the lockdown. Many businesses are looking to recoup these lost earnings....
by marcpse | Aug 31, 2020 | Guides, Industry insight
Some marketers hold the misconception that Direct Mail is outdated or dead which couldn’t be further from the truth. Direct Mail is more effective than ever and it’s now more important to include as part of your overall strategy than ever before. If you are not...
by marcpse | Aug 24, 2020 | Guides, Industry insight
JICMail have been busy behind the scenes and recording record levels of mail in Q2 2020. Let’s have a look at what happened with mail marketing during the lockdown! All facts and figures have been taken from JICMail. With people spending more time at home...
by marcpse | Aug 17, 2020 | Guides, Industry insight
This year is flying by, and the biggest time in the retail sector is fast approaching. Black Friday will kick off the Christmas shopping period, followed quickly by Cyber Monday. Cyber Monday Celebrates its 15th anniversary this year, and its popularity...