Hotel Chocolat / Point of sale – Mamma Mia!

Hotel Chocolat required Print Strategy to produce a luxury chocolate box sleeve. This has been created to celebrate 20 years of the hit musical Mamma Mia in London’s Novello Theatre.

“Print Strategy are an invaluable partner in supporting all printed aspects for our marketing campaigns and new store launches. They offer a wide range of print possibilities, provide innovative and practical ideas and supply an outstanding level of print quality.”

Group Marketing Manager


Ensuring the chocolate box sleeve has a luxury look and feel is essential for Hotel Chocolat, created on a high quality card to offset Hotel Chocolat’s brand image. Adding silver foiling onto the sleeve ensures Mamma Mia stands out off the sleeve.


The results from this project show the high quality which Print Strategy regularly produce for our clients.

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